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DTSTART;TZID=UTC:20210623T170000
DTEND;TZID=UTC:20210623T183000
DTSTAMP:20260404T073931
CREATED:20210317T202819Z
LAST-MODIFIED:20210317T204634Z
UID:7390-1624467600-1624473000@thesignatureceo.com
SUMMARY:Becoming a Leader in the Board Room:  How Serving on the Board can  grow your Wedding Biz
DESCRIPTION:Discerning couples\, as well as creative partners\, are keen to align themselves with industry leaders. With that\, there is no better way to make an impact on your community\, as well as your reputation\, than serving on an industry Board. If you’re ready to increase brand awareness nationally about what you do and position yourself as an expert in your local market\, as well as attract an ideal audience\, then this is the right session for you. \nWHAT WILL YOU LEARN\n\nSelecting the right organization with the most impactful\, when you find yourself in a sea of options\nThe not-so-obvious ROI that results from volunteering your time on industry boards\nLocal versus national leadership- what’s right for you?\nFinding the right position for you and how to carve time out.\nHow this will allow you to impact the industry and community and how taking a proactive role will elevate the industry as well.\n\nABOUT THE SPEAKER\nWedding planning wasn’t always in the cards for Renée. Instead\, what started out as a seemingly one-time favor for a friend evolved into a thriving side-hustle to her acting career. When it was her turn to walk down the aisle\, she flipped the script and discovered that the wedding industry was truly where she belonged. Shortly after her “I do’s\,” she started Moxie Bright Events\, a boutique wedding planning company\, and never looked back. \nIt wasn’t long before fellow industry pros were looking to her for advice. With over 12 years of experience under her belt\, Renée turned her knowledge towards the advancement of the industry as a whole and launched her top-notch educational resources for event pros. In addition to her self-guided Wedding Management e-course\, she is also the founder and host of the popular B2B podcast\, Talk With Renée Dalo. \nRenée is a fan favorite on the speaker circuit\, taking the stage at national and international conferences across the country\, including Alt Summit\, Wedding MBA\, and Creative at Heart\, among others. She is recognized across the industry\, having earned a coveted spot on Honeybook’s 20 On The Rise list\, and she contributes frequently to industry publications. She currently serves as the President of WIPA Southern California and has also held leadership roles in The Association of Bridal Consultants and The Rising Tide Society.
URL:https://thesignatureceo.com/event/becoming-a-leader-in-the-board-room-how-serving-on-the-board-can-grow-your-wedding-biz/
LOCATION:VIRTUAL EVENT. ELEVATE IN THE BOARDROOM
CATEGORIES:Elevate in the Boardroom
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ORGANIZER;CN="The Signature CEO Conference":MAILTO:info@thesignatureceo.com
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BEGIN:VEVENT
DTSTART;TZID=UTC:20210728T170000
DTEND;TZID=UTC:20210728T183000
DTSTAMP:20260404T073931
CREATED:20210317T204255Z
LAST-MODIFIED:20210317T204556Z
UID:7402-1627491600-1627497000@thesignatureceo.com
SUMMARY:Drive More Profit with a Clear Brand Story
DESCRIPTION:In a market where competitors are a dime a dozen\, originality is just as important as one’s expertise. The truth is that every person and company has a unique story; yet\, the challenge is in presenting that story in a way that builds your Know\, Like\, Trust factor with potential clients. In this session\, Aleya will reveal her tried-and-true brand messaging framework and walk attendees through the steps to crafting a story that will win over ideal clients\, increase revenue\, and solidify the longevity of their businesses. \nWHAT YOU WILL LEARN\n\nThe five elements that turn an average story into a powerful marketing tool\nA guide to developing your own profit-making brand messaging\nKey strategies for differentiating your brand from competitors through storytelling\, particularly in an oversaturated market\nHow and where to infuse a customer-centric brand story into marketing efforts\, including social media\, website content\, and print media\nWhen it is time to rethink your branding story.\n\nABOUT OUR SPEAKER\nAleya Harris is the founder and owner of Flourish Marketing\, an agency dedicated to helping wedding\, catering\, and event professionals reach their full potential through fresh\, cutting-edge marketing strategies that get and keep a consistent stream of clients. She is a firm believer that business owners should make good money doing what they love and she spreads this message through her role as a thought leader in the industry. \nAleya has made it her personal mission to support catering and event businesses in their growth and help them to reach their definition of success. Her decade-plus long career as a chef and catering company owner\, paired with her wealth of expertise in marketing\, are matched with a remarkable work ethic\, providing her clients with an engaging and interactive experience that inspires them to take action. As a professional speaker\, she fosters valuable discussion about actionable marketing strategies and profit-driven storytelling in an effort to inspire her audience to take charge of their businesses’ financial futures. \nHer in-depth knowledge about social media marketing\, branding\, sales conversions\, and effective marketing tools have earned her spots and top rankings on stages across the nation\, including The Special Event and Catersource. She also serves as the marketing committee chair for NACE National and is a StoryBrand Certified Guide.\n“
URL:https://thesignatureceo.com/event/drive-more-profit-with-a-clear-brand-story/
LOCATION:VIRTUAL EVENT. ELEVATE IN THE BOARDROOM
CATEGORIES:Elevate in the Boardroom
ATTACH;FMTTYPE=image/png:https://thesignatureceo.com/wp-content/uploads/2021/03/EITB-Website-Calendar-Headers-2-1.png
ORGANIZER;CN="The Signature CEO Conference":MAILTO:info@thesignatureceo.com
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BEGIN:VEVENT
DTSTART;TZID=UTC:20210825T170000
DTEND;TZID=UTC:20210825T183000
DTSTAMP:20260404T073931
CREATED:20210317T205744Z
LAST-MODIFIED:20210317T233736Z
UID:7413-1629910800-1629916200@thesignatureceo.com
SUMMARY:Defining the Success  {You Think} You Want
DESCRIPTION:Success is defined a the accomplishment of an aim or a purpose. We all have a different purpose. So what’s yours?? If we don’t define what success is for us\, the world WILL. And we’ll be lost in a constant hustle to chase the vanity metrics that will leave us un-fulfilled and burnt out. This session will help you to reveal your purpose\, define success\, and create a roadmap to achieve it. \nWHAT WILL YOU LEARN\n\nDetermining your core values\nDefining what success looks like to you (your purpose)\nCreating a 10 year vision statement\nDrafting 7\, 5\, 3\, and 1 year goals to achieve the desired level of success\nAvoiding burnout and overwhelm by aligning business success with personal fulfillment.\n\nABOUT OUR SPEAKER\nBrandee Gaar is a luxury Event Planner\, Thought Leader\, Educational Speaker and Host of the “”She Who Dares”” Podcast. As a lifelong lover of all things events\, Brandee spent 7 years as a corporate event planner with the prestigious Gaylord Hotels brand before opening her own event consulting firm. Blush by Brandee Gaar and Eleven Events by Blush have quickly become known for their over the top events and high touch standard of customer service. \nBrandee is passionate about teaching creative entrepreneurs how to define what success is to them and creating a roadmap to achieve it! In the fast paced world we live in\, it’s easy to get lost in vanity metrics and forget who we are along the way. \nHer goal is to help creative business owners beat the statistics by aligning their success with the things that bring them joy!
URL:https://thesignatureceo.com/event/defining-the-success-you-think-you-want/
LOCATION:VIRTUAL EVENT. ELEVATE IN THE BOARDROOM
CATEGORIES:Elevate in the Boardroom
ATTACH;FMTTYPE=image/png:https://thesignatureceo.com/wp-content/uploads/2021/03/EITB-Website-Calendar-Headers-3-1.png
ORGANIZER;CN="The Signature CEO Conference":MAILTO:info@thesignatureceo.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20210929T170000
DTEND;TZID=UTC:20210929T183000
DTSTAMP:20260404T073931
CREATED:20210317T234736Z
LAST-MODIFIED:20210904T044459Z
UID:7421-1632934800-1632940200@thesignatureceo.com
SUMMARY:The Power of First Impressions
DESCRIPTION:How you look and the success of your business are related – who knew?! As an entrepreneur\, YOU are your brand but\, as an entrepreneur\, one of the most difficult tasks is differentiating between your personal and professional brands because oftentimes they are inextricably intertwined. One of the beauties of entrepreneurship is its flexibility however\, one of the curses of entrepreneurship can be its flexibility. Your objective must be to get clear on your personal and professional brands\, understand how they intersect and support each other\, and go about building a closet that aligns the two while simultaneously balancing their differences. In the end\, potential clients and businesses buy your brand but they are really buying YOU so you must sell yourself and your brand. To do better business\, you must share that part of your personal brand that overlaps to create a professional brand that is accessible\, likeable\, and meets the needs of the potential client. This presentation will retrace the building of those brands\, how your closet factors into the immediate and long-term aspects of your success\, and give examples of how brilliant brand alignment leads to better and more business. \nWHAT YOU WILL LEARN\n1- Nuances and similarities between your personal and professional brand as an entrepreneur \n2- How building a brand-aligned closet is key to business success\n3- Relating brand building and closet creation\n4- The high-level steps of how to build a brand-aligned closet \nABOUT OUR SPEAKER\nMonica Barnett has over 13 years of styling and branding experience and has been featured on many stages around the world but the focus is always on the importance and power of the first impression. Across Ms. Barnett’s distinguished career as a wardrobe stylist\, she has had the privilege to partner with major corporations to fine tune their employees’ style and brand; and the opportunity to work with corporate executives\, politicos\, and world class athletes. The goal is always to develop a more intentional approach of curating one’s outward appearance to align with one’s lifestyle and aspirations. \nTo date\, Monica has authored two books focused on the building blocks of style and how to use it to win more business. She is currently working with three Fortune 500 companies conducting professional development training to ensure professionals understand how to put their best foot forward regardless of being in-person or virtual.
URL:https://thesignatureceo.com/event/the-power-of-first-impressions/
LOCATION:VIRTUAL EVENT. ELEVATE IN THE BOARDROOM
CATEGORIES:Elevate in the Boardroom
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ORGANIZER;CN="The Signature CEO Conference":MAILTO:info@thesignatureceo.com
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