Why Attend The Signature CEO Conference? Words From Loyal Attendee Shelby Tuck Horton

With the vast number of panel discussions, fireside chats, webinars, talks, and conference options that exist, why does The Signature CEO Conference continuously attract and excite newcomers, while welcoming back attendees who return, invigorated, year after year? 

The answer lies in the hearts and minds of loyal attendees.

Hearing from attendees, and understanding their expectations and motivations, is key. Their words empower me to strive harder, dive deeper, and dream bigger to optimize the conference event, through intellectually stimulating content enhanced by engaging, transformative experiences. 

Why attend The Signature CEO Conference? As the founder and managing director, I could go on and on, expounding on all of the amazing benefits, but instead, let’s hear from one the platform’s most faithful attendees. 

Here’s a powerful endorsement from 4-time attendee, Shelby Tuck-Horton Certified Life and Business Coach (who celebrated a birthday with us during The Signature CEO Conference 2020 – Virtual Experience). 

Shelby’s sentiment…

I have been a fan of The Signature C.E.O. Conference since I attended my very first one.  To be truthful, I mainly attended to support Tara for her first conference.  However, that was one of the best conferences I had ever attended.

Shelby’s take on the high-impact content…

I loved that some of the speakers were not in the wedding industry, but had valuable information, strategies, and tips for business growth.  As many conferences as I have attended in the wedding industry, I walked away with a notebook full of notes with strategies I could easily implement for business improvement.  

Sometimes I learned something new or confirmed something that I already knew.  There was information shared that could be easily implemented to see immediate changes in your business.

Her thoughts on engagement…

Since I missed last year’s conference, I was really looking forward to this year’s Signature C.E.O. Conference.  When the decision was made to make it a virtual conference due to the pandemic, I wasn’t sure if I would enjoy it as much. I don’t particularly like staying online for long periods of time.  

However, the speakers were engaging, informative, and authentic in their presentations.  There was still interaction between the speakers and attendees, fun, games, and entertainment.   I ended up taking tons of  notes.

Her feelings about the dynamic speakers…

All of the speakers were great and I learned something from each one, but I really enjoyed Britney Jeanine, a creative brand consultant.  She presented on building a plan-based business and brand.  Her presentation was informative and authentic.  

She helped me to see some mistakes I was making in my branding and confirmed some things that I was doing correctly.  I loved her energy and willingness to share her expertise in such an easy to comprehend manner.

On the ROI…

Needless to say, I have become a loyal attendee who only missed one year due to a conflict. I love The Signature C.E.O Conference and look forward to attending next year.  It is worth the investment in you and your business.

I’m proud to share that Shelby Tuck-Horton was a 2020 Financial Sponsor Award Recipient. Her unwavering support over the years is her greatest testimony. It is a tangible demonstration of her belief that The Signature CEO Conference has the ability to change the trajectory of someone’s life by harnessing the collective power of the brightest creative minds.


How to Use Your Mobile Phone to Create Video That Connects With Your Clients

Our Speaker’s care and want to extend their support to you during this time of uncertainty. As we were all affected by COVID-19, The Signature CEO Conference was postponed and with the support of our Speakers they still want to extend a reach to each of you and share advice on how you can pivot through this temporary disruption of our businesses.

We had the opportunity to do a LIVE Facebook Interview with Speaker, BENJAMIN DAVIS of YAMEAN STUDIOS. Benjamin, the leader behind Yamean Studios, an award-winning brand strategy media agency who work with brands and businesses to develop meaningful content and engage people with actionable brand experiences that spark human connection. His media company turns stories into conversations, impressions into relationships and campaigns into results.

Watch our video to get full details.


(5) Tech Tips for Your Business during Amid Covid-19

Our Speaker’s care and want to extend their support to you during this time of uncertainty. As we were all affected by COVID-19, The Signature CEO Conference was postponed and with the support of our Speakers they still want to extend a reach to each of you and share advice on how you can pivot through this temporary disruption of our businesses.

We had the opportunity to do a LIVE Facebook Interview with Speaker, MYRNA DARAMY of MYRNA & CO. Myrna is a digital media strategist and tech translator for the modern business owner. With over 12 years of experience, her natural ability to clarify the blurred lines between technology application and spontaneous creativity is what makes her one of the most insightful digital marketing strategists today.

During our conversation he highlighted, “(5) Tech Tips for Your Business during Amid Covid-19”:

  1. Jump into video right now (practice, practice, practice) – Video it the number media that people are absorbing right now… Whether you are showing up on Zoom, IG, FB, or YouTube
  2. Take some time out to do an audit of your digi-home from your mobile device (your website)
      • Is your website reflecting the current version of you? (Are you digitally cohesive?)
      • Is your site responding to the fact that it is on mobile
      • When is the last time you blogged or created any new content on your website?
      • Are there any broken links on your site?
      • Is your site optimized?
  3. Visit your analytics on all the platforms that you are active on
  4. Take some time out to do an audit of all the tech platforms you are using (many of these platforms have modified their offerings)
  5. Unplug and give yourself a curfew with tech

Watch our video to get full details.


(5) Tips to Avoid Distractions in Your Business with COVID-19 | Shaune Hayes

Our Speaker’s care and want to extend their support to you during this time of uncertainty. As we were all affected by COVID-19, The Signature CEO Conference was postponed and with the support of our Speakers they still want to extend a reach to each of you and share advice on how you can pivot through this temporary disruption of our businesses.

We had the opportunity to do a LIVE Facebook Interview with Speaker, SHAUNÈ HAYES of RED CARPET READY MAKE UP.  Shauné is a makeup artist, beauty expert, entrepreneur and beauty business coach based in Washington, D.C. She is the owner and principal makeup artist of Red Carpet Ready Makeup with Shauné Hayes and have worked in the beauty industry for over 15 years. 

During our conversation he highlighted, “(5) Tips to Avoid Distractions in Your Business with COVID-19”:

  1. Identify what your distractions are. I think this is important so you know what keeps you unfocused and can specifically address it.
  2. Plan/Go over your daily routine the night before. Identify 2 or 3 main tasks you want to get done.
  3. Turn off notifications. Limit texting and emailing.
  4. Take mental breaks. After an hour or 90 minutes of focused work, take a break.
  5. Keep it clean. If my work area is disorganized and cluttered it affects my energy and productivity.

View our video to get full details.


5 Healthy Living Tips from the Inside Out during COVID-19 | Beny Blaq

Our Speaker’s care and want to extend their support to you during this time of uncertainty. As we were all affected by COVID-19, The Signature CEO Conference was postponed and with the support of our Speakers they still want to extend a reach to each of you and share advice on how you can pivot through this temporary disruption of our businesses.

We had the opportunity to do a LIVE Facebook Interview with Speaker, BENY BLAQ of Rebel Fit USA.  Beny is a certified personal trainer and nutritionist whose studio has grown from 5 clients to over 150 clients in the Northern Virginia area providing boot camp classes, small group personal training, and private personal training.

During our conversation he highlighted,  “5 Healthy Living Tips from the Inside Out during COVID-19”:

1. Exercise at a min of 3x per week
2. Drink minimum of 64 oz of water
3. 7+ Hours of sleep
4. 5 servings of Veggies per day
5. Keep stress low: Reduce TV and social media intake, get fresh air daily and limit alcohol intake.
View our video to get full details.

5 Brand Strategy Tips to Implement during COVID-19 | Britney Jeanine

Our Speaker’s care and want to extend their support to you during this time of uncertainty. As we were all affected by COVID-19, The Signature CEO Conference was postponed and with the support of our Speakers they still want to extend a reach to each of you and share advice on how you can pivot through this temporary disruption of our businesses.

We had the opportunity to do a LIVE Facebook Interview with Speaker, BRITNEY JEANINE CANIDATE ofBritney Jeanine & Co Britney works with creatives & designers to level up their businesses & brands through brand coaching and online education. With experience in photography, web and graphic design, she has been blessed to create for over 110+ brands since 2008—and have been the catalyst in visually propelling brands forward.

During our conversation she highlighted,  “5 Brand Strategy Tips to Implement during COVID-19”:

1. Refocus and restructure.
2. Plan through all of the panic.
3. Assess your Q1 numbers for a better Q2.
4. Build your Q2 content marketing strategy.
5. Continue showing up and serving your people.
Watch the video for our full interview.

5 Money Strategy Tips for Your Business to execute during COVID-19 | Jacquette Timmons

Our Speaker’s care and want to extend their support to you during this time of uncertainty. As we were all affected by COVID-19, The Signature CEO Conference was postponed and with the support of our Speakers they still want to extend a reach to each of you and share advice on how you can pivot through this temporary disruption of our businesses.

We had the opportunity to do a LIVE Facebook Interview with Speaker, JACQUETTE TIMMONS of Sterling Investments Jacquette is a financial behaviorist and is committed to getting you to see that you don’t manage money – you manage your choices around money.  During our conversation she highlighted, “5 Money Strategy Tips for Your Business to execute during COVID-19”:

  • Panic pricing – Avoid the temptation to do it
  • Create a condensed offer, instead
  • Do an expense audit
  • Create a decision tree
  • Practice (more) self-care

Watch the full video as we dive into the (5) strategy tips!


Top 5 COVID-19 Contractual Tips | Ticora Davis of The Creator’s Law Firm

Our Speaker’s care and want to extend their support to you during this time of uncertainty. As we were all affected by COVID-19, The Signature CEO Conference was postponed and with the support of our Speakers they still want to extend a reach to each of you and share advice on how you can pivot through this temporary disruption of our businesses.

We had the opportunity to do a LIVE Facebook Interview with Speaker, TICORA DAVIS of The Creator’s Law Firm.  Ticora helps entrepreneurs protect their smarts so they can grow their business with peace of mind. The Creator’s Law Firm has helped hundreds of business owners secure their brand and proudly boasts a 97% success rate for trademark registrations.  During our conversation she highlighted, “Top 5 COVID-19 Contractual Tips”:

  1. Get everything in writing! (I just spoke with a seasoned event planner who paid a friend $15K to record his conference. He paid in full – no contract. Now his event cannot happen due to COVID, no contract, and videographer is not trying to provide a refund…only a credit). Ensure contracts are drafted w/your best interest in mind.
  2. Force majeure clauses are needed
  3. Commercial impracticability/impossibility of performance clauses are rarely included (this could’ve saved tons of businesses from covid)
  4. Anticipate having to move venues/cancellations, etc. – have clauses where you reserve the right to transition an in-person event (i.e., conference) to virtual event to reschedule
  5. Payment plans with unique terms tied to every payment are a MUST. This will minimize the justification for refunds and a court will most likely be on your side more.

Click on the video below to hear the details of the (5) tips!


Tara’s Business Insight: Part 2, End of Year Preparation

The Signature CEO Conference is all about engaging its audience in the fundamentals of business intelligence that essentially equips creative entrepreneurs with the tools to run their businesses effectively and efficiently.
This video is on “End of Year Preparation”.  Founder, Tara Melvin, walks you through some essential reminders of things you should be implementing to get ready for 2020!  From budgets to networking strategies, to marketing strategies and beyond.

 


Where Has the Time Gone?!

“WOW…where has the time gone? It seems like only months ago we were just jumping on the road headed to the Washington, DC to attend the Signature CEO conference…. And Why you ask? Let’s take a look…

From the time clients visit your website, search your social or even watch your videos on YouTube…it’s all about the overall client experience. There’s no better way to make this happen then investing in continued education.

Recapping our time, we’d have to say that we were able to take away things that we know we could implement into our business right away. As we always say, it isn’t just about spinning records and flashing lights!” DJ Toryn L for Exquisite Sounds Entertainment (2018 attendee and sponsor).

Register today for our 2020 Conference!  March 16-18! Click Here for More Details.