Initially, I registered to attend The Signature C.E.O. Conference because I wanted to support Tara Melvin by attending her first conference.  Since I have attended many conferences throughout my career as a wedding planner, I knew she would have a good line-up of speakers.  I expected to listen to the speakers, hear what I have heard from many speakers before, and take a few notes if I heard something new.  However, the speakers were engaging, educational and informative and I ended up taking pages of notes.

Usually, following a conference, my notes sit in the notebook for months before I even review them.  For the first time in years, I could not wait to implement some of the tools and tips that I received from the speaker.  What I really enjoyed the most was that the speakers were not all from the wedding industry.  The speakers offered valuable information that was applicable to any business.  In usual Tara fashion, no detail was left undone.  We received information and apps to make the best of our experience before we even got to the conference.  At the conference, we received gift bags and other goodies throughout the day.  There was plenty of food and snacks to eat and she did not forget my vegetarian diet requirements.  Never once did I have to ask if there was anything for me to eat.  At most conferences, I am the last to eat because no one remembers that I am a vegetarian.  Two days of learning VALUABLE content culminated with an evening of fun, delicious cuisine and dancing.  Just in case you are wondering, YES, I have registered to attend this year and excited to hear this year’s line-up of amazing speakers.  It was well worth the investment!

Shelby Tuck-Horton | Exquisite Expressions & Events