Amanda Shuman


Amanda Shuman is the founder of Carrylove Designs and a strategist obsessed with one thing: turning the brands that should win into the brands that do win. After rebranding over 200 luxury B2C businesses, ranging from boutique hotels to million-dollar hospitality companies, her strategy-first approach has changed how clients are perceived in the market, helping them attract premium audiences, command higher prices, and build lasting loyalty.

As a sought-after speaker and podcast host, Amanda offers clarity, honesty, and a refreshing sense of humor in conversations about branding, business, and what it takes to lead in a competitive market. Based in Texas, she travels often, speaks on stages across the country, and believes that the best brand strategies come from genuine conversations.